Competition Analysis for Search Engine Placement

One extremely important part of getting high search engine placement is analyzing your competition's website(s) to find out why they have better placement than you.

GCT's Competition Analysis Process

GCT Search Engine Placement uses a number of techniques and tools to analyze your competition's website and compare it to yours. We have a lot of experience in promoting websites so when we look at your competition, we know how to determine the factors that will help your site rise above the rest.

Our analysis of your competitor websites involves comparison of all the search engine placement methods they are using (and not using). We look at such factors as...

• Keywords used in titles, meta tags, HTML, and website content
• Keywords NOT used in titles, meta tags, HTML, and website content
• Keyword density
• Website design
• Written content
• Placements in search engines and directories
• Link Popularity
• ...and more

Our experience has taught us how to look at competitor sites to find out why they are placed so highly. There are a number of factors that the search engines take into consideration when ranking a site - the above does not cover all of these. The search engines are continually adjusting their algorithms and the only way to stay on top of this is through regular research and analysis.

GCT Search Engine Placement puts a great amount of importance on testing and researching what search engines look for in a site. Our monitoring of the search engines is vital to the success of your site's search engine placement campaign.